Design Thinking: Theories and Applications
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Design thinking has become very popular recently. It is because many people believe that design thinking can help generate innovative solutions. Many business and non-business organizations are adopting it to resolving their problems. Even business schools and other disciplines include design thinking in their curriculum. Then, what is design thinking, really? And how can it benefit us?
Design thinking is commonly recognized as a problem-solving process that includes five stages - Empathize, Define, Ideate, Prototype and Test. However, when we compare the design thinking process with the conventional problem-solving process, there are no major differences, except the implementation part.
Design thinking looks at problems with a holistic and human-centric perspective. It also tackles complex problems by using a non-linear approach. However, some people claim that considering design thinking as a problem-solving process is too simplistic.
Actually, design thinking should be considered as behaviors and attitudes when dealing with problems. Design thinkers use different thinking styles and attitudes when approaching problems. Design thinkers possess certain personal traits like human-centeredness, having a flexible and creative thinking style, being comfortable with subjective and intuitive judgement, and high self-efficacy. These thinking styles and attitudes help not only in problem-solving but also in finding opportunities. In order to be proficient in design thinking, we should not only understand the design Thinking process, but also have to make ourselves become a design thinker.
This MOOC provides you with core knowledge about design thinking and demystifies design thinking as a process for solving complex and wicked problems.
Dr Henry MA is the Associate Dean of School of Design and Leader of the Creativity and Design Education Lab, The Hong Kong Polytechnic University. He received the “Creative Industry Leader Award in China 2012” and the 1st Hong Kong Digital Entertainment Industry Person of the Year Award in 2007. Henry graduated from the Hong Kong Academy for Performing Arts; School of Management, University of Leicester and the Centre for Mass Communication Research, University of Leicester, and received his PhD in The Hong Kong Polytechnic University. He has been funded for projects including technology development, creativity and education research.
Dr. Jae-Eun Oh is an assistant professor and a program leader of BA in Digital Media of School of Design, The Hong Kong Polytechnic University after many years of teaching at higher educational institutions in South Korea and Singapore.
Apart from teaching, she has built her research path on the animation narrative that has focused on the psychological effect in theme parks context. Besides animation storytelling, her current research interest also demonstrates how to motivate creative media students in the studio/project-based learning where they learn to create their media artifacts
Jae-Eun received her Master of Fine Arts from UCLA in the states and Ph.D. in Sejong University in South Korea.
Yuet Kai, Amelie CHAN
Dr Yuet Kai Chan received her Ph.D. in The Hong Kong Polytechnic University, and her master's degree in Peking University. With years of experience managing digital content design in Beijing, London, and Dubai, she established research interest in the creative behavior field, concentrated on motivation management. She joined the Creativity and Design Education Lab with great passion to explore creativity and motivation in education. She is currently a faculty member at the School of Design of The Hong Kong Polytechnic University.